This is where they are most noticeable to the user

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Convey initial bits of information Offer visitors to your homepage information tidbits that whet their appetite for more! Whether it's a great special offer or a newsletter order: with a cleverly placed call-to-action, i.e. a link or button with a special request to action, you arouse the user's interest and encourage them to click further. Zalando home page banner with click appeal Who can resist that? Click incentive on the Zalando homepage. Create visual hierarchies Organize the content on your homepage according to its importance and make this clear through visual hierarchies ! According to.



Steve Krug, pages with clear visual hierarchy have three characteristics: “The more India Car Owner Phone Number List important something is, the more noticeable it is.” “Things that are logically linked are also visually linked.” “Objects are visually nested within each other to show what is part of what.” You should place the most relevant information below the navigation menu either at the top left or in the middle. When it comes to design, all options are open to you: Images are of course always a good way to get the user's attention. But you can also use different font sizes to differentiate important content from less important content. It is also important that you divide your homepage into clearly separated areas .




The user should be able to quickly see where he can get what information: Here is the navigation that leads him to the products - here is the contact page - here is the about us page with the company profile. Tip: The 5-second test Do a mini user test with people who don't yet know your (new) homepage and are therefore not operationally blind: Show them the homepage for 5 seconds . Can the test subjects then answer basic questions, such as “What/who is that?”, “What can I do here?”, “What products does this site offer?” If the test subjects have difficulty answering such questions, then take another look at your homepage. Is the navigation not structured logically? Is the site overloaded with information.