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Work automation advantages and disadvantages Marketing automation systems will allow you to easily perform many advanced activities. These may include, for example, adapting graphics , text , and even the entire advertising creation to the preferences of a specific user . Your offer may take into account his location, interests, age, marital status, job or the value of the equipment he uses. Marketing automation tools allow you to save a lot of time, but above all, they affect the effectiveness of your activities. What does process automation look like in a marketing agency?
Using the right tools, you can: recommend specific, profiled products or services to potential customers, conduct remote registration for webinars, courses, training, etc., create and automatically Hit Post send a newsletter, generate databases with information about customers, monitor what happens to the e-mail after it is received by the user e.g. by reading the open rate of the message, plan the display of ads in a social media campaign, effectively use re-marketing or lead scoring, conduct survey research, improve communication with recipients of your products and services, automate most, or even all, sales processes in an online store. If you make a mistake, e.g. incorrectly define the target group, you will burn a large budget. Such a mishap will also have a negative impact on the image of your company.

However, it should be emphasized that such mistakes also happen to people who use traditional solutions. contact harbingers Marketing automation which tools to choose? The SMART solution assumes achieving goals using modern technologies. Thanks to this, you will increase the attractiveness of your products or services, thereby meeting the expectations of your customers and gaining a competitive advantage. An experienced marketing agency uses advanced technologies both when building .
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